City News Page


CSF Names Top Taxpayers [ Wednesday | 22nd day of July, 2015 | 2 years ago ]


The local government unit of San Fernando, Pampanga under the leadership of Mayor Edwin D. Santiago has given recognition to the top corporations and individuals that have paid the highest business and real property taxes for 2014 “steering economic development” in the city.

The giving of honors was held during the recognition of top taxpayers and stakeholders day last July 16 at the Heroes Hall. This was attended by city government officials and department heads and was witnessed by District Representative Manny Villar of Las Pinas who also heads the Committee on Trade and Industry in Congress.

The top twenty real property taxes awardees are (top three) SAN MIGUEL BREWERY, INC., SM PRIME HOLDINGS, INC., BEVERAGE PACKAGING SPECIALIST, INC. followed by (in no particular order) LANDCO PACIFIC CORPORATION, SINGIAN BROTHERS CORPORATION, S & L, INC., TAN SONG BOK REALTY DEV’T CORP., CALUAG, MELCHOR & VILMA, PAMPANGA’S BEST, INC., ST. CATHERINE REALTY, SWEET CRYSTAL INTEGRATED SUGAR MILLS, INC., SMC NORTH POULTRY PROCESSING PLANT, INTERBEV PHILIPPINES, INC., SARIMANOK FEEDS COMP., INC., WILLIMSON, INC., UNIVERSAL ROBINA CORP., PEPSI-COLA PRODUCTS PHILS., INC., LUZVIMINDA LANDHOLDINGS, INC.,ROBINSON’S LAND CORP.,SAN MIGUEL YAMAMURA PACKAGING CORP. (METAL CROWN PLANT).

For the top ten business tax payers under single proprietorship category, awards were given to (top three) MARILOU T. ESPIRITU (TURQUOISE CONST. & TRDG.), JOSEFINA T. SIY (AA SAVER’S MART), EDGARDO CHUA (KING’S LUMBER & HARDWARE), followed by (in random order) MARICHU CHOI (MKC MARKETING), GARY LAURENCE PATAWARAN (LA CORONA READY MIX CONCRETE), JOHN DARIUS VILLANUEVA (JOHMIN FOOD SERVICES), ROMEO SICAT (CHAMIAN COMMERCIAL), ANGEL WIJANGCO (GOLDEN MIX CONCRETE PLANT), CRESENCIO GOMEZ (CJ LHANZ TRDG. & COMP. CTR.), RICO URQUICO (RSU RATTAN FURNITURE).

For the top twenty business taxpayers, (top three) SUPER VALUE, INC. (SM SUPERMARKET), UNITED LABORATORIES, INC., PMFTC, INC. followed by WALTERMART SUPERMARKET, INC., SAN MIGUEL BREWERY, INC., SAN MIGUEL FOODS, INC., MEGA ASIA BOTTLING CORP., COSMOS BOTTLING CORP., KAREILA MANAGEMENT CORP. (S & R), STAR APPLIANCES CENTER, INC., UNAHCO, INC., COCA-COLA FEMSA PHILS., INC. MANDURRIAO STAR, INC. (DEPT. STORE – SM DOWNTOWN), SAN MIGUEL YAMAMURA PACKAGING CORP. (METAL CROWN PLANT), SAN MIGUEL YAMAMURA PACKAGING CORP. (FOOD MANUFACTURING), TOYOTA SAN FERNANDO PAMPANGA, INC., PEPSI-COLA PRODUCTS PHILS., INC., ZUELLIG PHARMA CORPORATION, SM PRIME HOLDINGS, INC., MANILA NORTH TOLLWAYS CORP.

The city has also given special awards to Imelda Sarmiento,business taxpayer in new public market, Magdalena Siy, a business taxpayer in old public market, SFELAPCO as the top franchise taxpayer, Brgy. Calulut, top barangay community tax certificate collector, Brgy. Quebiawan, top barangay real property tax collector.

The city also cited institutions and organizations that have helped in its tax collection campaign, these are Department of trade and industry R3, Bangko sentral ng Pilipinas CSFP, Muslim community, Federation of parent-teacher association, and City schools division.

In an interview, Mayor Santiago thanked the private sector for helping the city government in steering economic growth and development in the city.
“Your diligence in paying your obligation makes the city what is now today. The reality is that tax is the lifeblood of the government, without tax, the government cannot run” said Mayor Santiago.

The city government was able to reach its first billion last year without increasing business taxes and RPT. “This has snowballed development and progress in our city” added the mayor.


CSF Wins Most Competitive City [ Monday | 20th day of July, 2015 | 2 years ago ]


Mayor Edwin D. Santiago received the awards of the city given by the National Competitiveness Council during the 3rd Regional Competitiveness Summit held at the Philippine International Convention Center on July 16.

The City ranked 10th in the Economic Dynamism Pillar among the component cities category, ranked 5th in the Infrastructure Pillar among component cities, placed 3rd in the Government Efficiency Pillar and bagged the 2nd spot for the Overall Most Competitive City under the category of component cities.

The National Competitiveness Council, through the Cities and Municipalities Competitiveness Index, has been conducting this summit in order to search for the Local Government Unit in terms of competitiveness to raise the overall competitiveness of the country.

The Cities and Municipalities Index is a program in which the NCC encourages all LGUs to submit necessary data that will be used in calculating their overall competitiveness.

Three pillars namely the Economic Dynamism Pillar, the Government Efficiency Pillar and the Infrastructure Pillar that consists a total of 28 indicators that is used to calculate the data submitted by the LGUs.

One hundred forty two cities and nine hundred seventy eight municipalities or a total of 1, 120 Local Government Units out of 1, 634 participated in the said event.

For 2015, a percentage of 68% was recorded compared to 2013's 17% of covered Local Government Units which means the growing number of LGUs participating in the summit signifies a higher awareness on the importance of stronger commitment to improve their performance.

Local Government Units were divided into four categories and these are 3rd to 6th class municipalities, 1st to 2nd class municipalities, component cities and the highly urbanized cities.

The program is conducted by the national competitiveness council aligned with the goal to improve the country’s overall competitiveness through collaborative effort between national and local government agencies.


City Of San Fernando Conducts 13th LEDAC Conference [ Monday | 20th day of July, 2015 | 2 years ago ]


Mayor Edwin D. Santiago recently conducted the annual Legislative – Executive Development Advisory Council Conference (LEDACC) to review and gather all details in making sure that all the programs and projects of the city government are being implemented for the benefit of the society in attaining a more progressive city.

Joining him in the conference is Vice Mayor Jimmy Lazatin, City Administrator Engr. Fernando Limbitco, members of the Sangguniang Panglungsod and department heads of the city government.

The three day conference held at Tagaytay Highlands, Canlubang, Tagaytay, Mayor EdSa complimented both the executive and legislative body in producing quality programs for the city as well as the Sangguniang Panlungsod members in creating ordinances and resolutions for the betterment of the Fernandinos.

Mayor EdSa also discussed the programs of his administration that will be administered to all, together with the Annual Investment Program of the departments to ensure quality services and transparency among budgeting of all offices.

“Ginagawa natin ito para makapag-formulate ng ating mga agenda na kung saan tayo papunta at kung ano ang mga na-accomplish natin na trabaho. Ang gusto natin ay tayo ay magplano, kung ano ang plano ng legislative, susuportahan ng executive and vice versa. Ito ay para na rin sa ikabubuti ng kapakanan ng ating mga kababayan.”

The said conference is a way of creating a harmonious relationship between the legislative and executive branches of the city government, giving way to a sturdy working relationship, and improves the implementation and fund allocation of the city’s upcoming programs and projects.

As of January to July 2015, a total of 84 city resolutions and 15 city ordinances were passed with the help of the Sangguniang Panlungsod and through the Legislative – Executive Development Advisory Council.

Some of these known legislations are the ordinance designating a motorcycle lane on the major thoroughfares in the city, ordinance creating a Philhealth Capitation Fund from the Family Profile Rate Fund, ordinance on prohibited drag racing within the territorial jurisdiction of the City of San Fernando, ordinance on issuance of permit to operate on tricycles operating as public convenience, ordinance on the enactment of the Gender and Development Code of the City of San Fernando and the 2015 Poverty Alleviation Ordinance.

The annual Legislative – Executive Development Advisory Council is the city’s way of brainstorming in addressing issues and concerns on the development of programs and projects together with its implementation for the benefit of all Fernandino.


The Search For Cleanest Creek In CSFP Is On [ Tuesday | 7th day of July, 2015 | 2 years ago ]


The city government of San Fernando, Pampanga is now searching for the cleanest creek in its 35 barangays.

During the recently concluded recognition of model barangays in solid waste management programs, City Environment and Natural Resources Officer Engineer Anele David announced that the LGU will cite six barangays that have the cleanest creeks in the city.

“Its length must be at least 1000 meters and for those who don’t have creeks or with creeks of less than the prescribed length, they may choose to adopt from nearby barangays” explained David.

The competition will start on August 1 to April 22, 2016. During this period, CENRO and the board of judges composed of members of the CSF Water Resources Management Board will conduct unscheduled monthly inspections.

The criteria also include the long term plan for the rehabilitation of the creek clean-up and rehabilitation in Barangay Development Plan, enactment of illegal dumping ordinance, information campaigns, community involvement during LGU clean-up day every first Saturday of the month.

These contenders shall be vying for the title of most improved creek, best barangay on enforcement, best barangay of institutionalization, and the top three cleanest creeks. The awarding ceremony will be during the Earth day celebration next year.

Interested participants may get or submit their form at the CENRO office in the City Hall Annex [former DFA building] on or before July 15.


Art Contest Highlights ‘disaster Consciousness’ [ Tuesday | 7th day of July, 2015 | 2 years ago ]


Students coming from elementary and high school level competed Tuesday in an on-the-spot poster making contest to showcase awareness and knowledge in disaster risk reduction.

Dubbed as “Sining Kahandaan 2015”, the inter-school competition is in lined with the city’s observance of National Disaster Consciousness this month. 33 participants coming from public and private schools in the city vied for honours under the theme “Pamilya at Pamahalaang Handa, Katuwang sa Pag-unlad ng Bansa.”

For elementary division, winners are Astrid Raela Concepcion of Sindalan Elementary School (first place), Marc Manarang of Lyndale Academy (second place), and Eunice Serrano of Achiever’s Special Education Center (third place). Topnotchers in junior division are Angelica Sebastian of Sindalan High school (first place), Jena Miranda of Lyndale Academy (second place), and Christian Canlas of ICT High school (third place).

“This will promote awareness on natural hazards especially with students and the academe sector” said Mayor Edwin D. Santiago adding that this [competition] shall inform the Fernandino families on the right actions to be taken during emergencies.

The month of July is declared as the National Disaster Consciousness Month by virtue of Executive Order No. 137 on August 10, 1999, to focus on raising public awareness of, and establishing safe and resilient communities against disasters.


Fernandinos Graduate From ALS Program [ Tuesday | 7th day of July, 2015 | 2 years ago ]


Mayor Edwin D. Santiago led the graduation of students in the Alternative Learning System program held at the Mini Convention Hall on July 6.

A total of ninety five students benefited from the said program of the city in partnership with the Department of Education, which aims to help people who do not have access or ability to have formal education in schools, thus giving them a substitute to gain knowledge and skills through the Alternative Learning System.

According to Schools Division Superintendent Dr. Esperanza Laya, this is an opportunity for the parents to provide an alternative education for their children, and a starting point for the children to have a better future, since everyone is entitled to have a free basic education.

The Alternative Learning System is composed of two major programs; one is the Basic Literacy Program and the Continuing Education Program – Accreditation and Equivalency.

For his part, Mayor EdSa said that he is fully supporting the initiative of the Department of Education in giving free education to Fernandinos who doesn’t have the means to acquire formal education in schools.

“Ang magandang edukasyon ay hindi lang nangyayari o nanggagaling sa loob ng silid-aralan. Nais natin ipaalam sa lahat na kahit saan ay maaaring makakuha ng libreng edukasyon lalo na at nariyan ang ALS. Dahil nais na rin natin na ang ating siyudad ay makilala bilang isang komunidad ng mga ekselenteng Fernandinos.”

Alternative Learning System education provides ten programs; Basic Literacy Program, Accreditation and Equivalency Program, Indigenous Peoples Education, Arabic Language and Islamic Values Education in Alternative Learning System (ALIVE in ALS,) Alternative Learning System for Differently-Abled Persons (ALS-DAP,) Adolescent Reproductive Health (ARH,) Parent Education, Family Basic Literacy Program (FBLP,) Radio-Based Instruction (RBI) and the Informal Education for Disadvantaged Children.

The only difference between formal education and the ALS Non-formal education is the setting. Formal education is provided inside the classrooms and is headed by trained formal school teachers.

Meanwhile, the ALS Non-formal Education is being conducted outside school premises such as the community learning centers, libraries, multi-purpose halls and being managed by ALS facilitators.

The city government of San Fernando is fully supporting the ALS Education and is inviting all Fernandinos who wants to access free basic education.


City Observes Nutrition Month [ Monday | 6th day of July, 2015 | 2 years ago ]


Mayor Edwin D. Santiago led the unveiling of the calendar of activities for the city’s observance of nutrition month this July during the Monday flag raising program held at City Hall.

Themed “Timbang Iwasto sa Tamang Nutrisyon at Ehersisyo”, the LGU will be intensifying public awareness on the role and importance of proper nutrition and physical activity in preventing overweight and obesity among the general public.

“Overweight and obese people are at risk for developing certain conditions including high blood pressure which can lead to death” said City Health Officer Dr. Eloisa Aquino.

For his part, Mayor Santiago noted that Fernandino’s health and nutrition is among his priority program under his twelve point agenda dubbed “Epektibong programang pangkalusugan, produktibong mamamayan”.

With this, activities which highlight the importance of active lifestyle will be launched throughout this month.

These include Inter-Barangay Zumbaers Biggest Loser which will culminate on July 24; Ay Bigat! Timbang ay Dapat lamang sapat from July 6 to December 2015, a weight challenge program for overweight city hall employees; series of interactive lectures on nutrition program for organized women, July 7-25; a seminar on Nutri-Talk (Disease Cure thru Nutrition), July 14 and 21; Forum on Overweight and Obesity, July 16, 17, and 20; Little Doctors and Nurses Training, July 17 October 30; Little Doctors and Nurses Summit, July 21, 2015; a talk on consumers awareness on organic agriculture, July 22; save mommy and baby advocacy seminar, July 23; Fernandino Master Gulay (kalabasa-Malunggay Cooking Challenge), July 24; Youth Summit, July 28; Best Hataw Zumba Fest and Nutri Jingle Competition, July 29; wall mural competition, launching of pinggang fernandino and search for 10 kumainments ambassador.

The city will also participate in a global simultaneous breast feeding event dubbed as “San Fernando Latch on!” from July 31 to August 1.


CSF Activates Emergency Operation Center [ Monday | 6th day of July, 2015 | 2 years ago ]


The City Government of San Fernando, Pampanga has activated its emergency operation center in preparation for the possible effects of Tropical Storm Egay which made landfall over Isabela last Saturday.

“As early as Tuesday last week, the city’s disaster council has convened its members to monitor the situation and undertake precautionary measure,” Mary Luanne David, Administrative Officer of City Disaster Risk Reduction and Management Office (CDRRMO).

The council is composed of five committees including alert and monitoring, response coordination, operational coordination, information management, and resource mobilization.

“Once na may advisory na ang national [DILG], we are activating our emergency operation center dito sa Heroes Hall para mas madali ang mobilization ng ating mga manpower” added David.

During emergencies, the LGU through its CDRRMO assemble human resources from its departments and attached agencies like the Philippine National Police and Bureau of Fire and Protection, civic organizations like the Philippine National Red Cross, barangay personnel, volunteers, among others to assist in calamity response operations.

Although, not affected by Tropical Storm Egay, David said that the city has made necessary preparations for natural hazard such as typhoons; in fact, equipments for rescue operations and relief goods were procured and presently prepositioned to strategic areas.

According to NDRMMC advisory, Egay has remained almost stationary over Luzon Sea and expected to exit Philippine Area of Responsibility by Thursday morning (July 9).


City Offers 100% Tax Incentives To New And Expanding Investors [ Wednesday | 1st day of July, 2015 | 2 years ago ]


The Local Government Unit of San Fernando, Pampanga will give as much as 100 percent incentive in business tax to new and expanding investors in the city.

This was announced by Mayor Edwin D. Santiago who also heads the Investment Incentive Board (IIB) during the Investor’s Forum held at the Heroes Hall recently.

“We are now accepting applications for the Investment Incentive Grant to new and expanding investors in the city that falls under the city’s investment priority areas” said Mayor Santiago.

In accordance with the City Ordinance No. 2011-020 also known as the 2012 Investment Incentives Code these includes business in manufacturing, services, industrial estate, agri-business, heritage sites, eco-tourism, waste management facilities, businesses that produce and develop renewable source of energy, and new and expanding labor intensive business enterprises.

“This Code aims to attract new investments, both local and foreign, keep and retain existing investments and encourage their expansion by creating a business-friendly environment” added the mayor noting that this law shall spur economic development and generate income and employment for Fernandinos.”

The applications for incentive grants will be validated and approved by the IIB composed of both public and private sector representatives from the city, Pampanga Chamber of Commerce and Industry, Inc. (PamCham), Department of Trade and Industry (DTI), National Economic Development Authority (NEDA), Federation of Homeowners of the City, and the Federation of Pampanga High School/Jose Abad Santos Alumni Associations Foundation (FEPJAAF).

One of the pioneer beneficiaries who received 100% tax incentives is Hilcres Management Corporation for the Best Western Bendix Hotel located at Barangay Dolores. Another potential investor for this is the Event Center of Laus Group of Companies.


Mayor EdSa Honors Villages, Private Partners For Good Solid Waste Management [ Wednesday | 1st day of July, 2015 | 2 years ago ]


Mayor Edwin D. Santiago together with the City Environment and Natural Resources Office cited barangays, schools, and business establishments for their outstanding performance in ecological solid waste management practices.

The search for model barangay and awarding of best practices is a yearly activity initiated by the Santiago Administration to encourage both public and private sectors in the proper way of disposing garbage in their respective areas.

The criteria in the selection of winners include segregation at source, segregated collection (no segregation, no collection policy), collection coverage, operation and maintenance of materials recovery facility, barangay initiatives, among others.

The barangays that received plaque of recognitions are Alasas, hall of fame award and Maimpis, most sustainable solid waste management program. The three topnotchers for large population category are Dela Paz Sur, first place; Magliman, second place; Juliana, third place. For the small population category, Sta. Lucia, first place; Malpitic, second place; San Isidro, third place. These winners received as much as twenty thousand pesos.

The city also commended villages that have best practices in the operation of MRF. Winning barangays are Juliana and Malino (cluster 1), Mapitic and San Jose (cluster 2).

Barangay officials who showed exemplary efforts in maintaining cleanliness in their communities were also given special awards. Nuestra Senora Del Pilar Integrated School, St. Scholastica’s Academy, Pampanga High school, San Juan South Elementary School, ICT High school were also recognized.

For business establishment, recipients are Petron Gasul San Fernando plant, Hotel Victoria, San Miguel Brewery, SM Prime Holdings, Pampanga’s Best, Inc, San Miguel Yamamura Packaging Corporation, Metal Closure and Lithography Plant San Fernando, Avon Cosmetics, Sunshine Super Store, Alice Giftshop, Glo’s modiste, Razon’s halo-halo, S & R, Jollibee San Fernando branch, and Robinsons Starmills. Model homeowners association were also identified, these are Essel Park, Hacienda Royale, Holy Angel Village IV, and Pilar Village.

For his part, Mayor Santiago said that his administration prioritizes programs that promote environmental protection such as waste segregation.

“Ang gusto natin ay iinvolve ang lahat ng sektor dahil ang basura ay problema nating lahat, at hindi kaya ng gubyerno nang mag-isa, kailangan ang pakikiisa ng bawat mamamayan.”

The city was among the first LGUs that strictly complied with R.A. 9003 or the Ecological Solid Waste Management Act of 2000. With this, its waste diversion rate increased to 59% biodegradable materials from a mere of 12% back in 2002.

“This was made possible through the participation of every barangay in the city” added the mayor.


CSF Observes National Disaster Consciousness Month [ Monday | 29th day of June, 2015 | 2 years ago ]


July ushers in Disaster Consciousness Month and the City Government of San Fernando is joining the whole country in its observance with a program of activities coordinated by the City Disaster Risk Reduction and Management Office under Raymond Del Rosario.

This year’s theme is “Pamilya at Pamahalaang Handa, Katuwang sa Pag-unlad ng Bansa.”

Launched Monday by Mayor Edwin D. Santiago, Vice Mayor Jimmy Lazatin, members of the Sanggunian and department heads, the activities include a motorcade, exhibit, poster-making contest, First Aid and CPR/AED Olympics, SAFRun, earthquake and fire drill and a Seminar on Building Resiliency in Vulnerable Urban Condition. To cap the series is the 1st CSF Barangay Rescue Olympics on July 31.

“The essence of the month-long celebration is to promote public awareness on natural hazards, and disseminate information on the steps to be undertaken to mitigate the effects of such hazards,” Del Rosario said.

He added that it is the time for the people to focus their attention on the need to prepare for natural disasters.

For his part, Mayor Santiago stressed the importance of always being prepared for times of disaster.

“Ang ating CDRRMO ay inuumpisahan na ang kanilang preparasyon para sa mga paparating na kalamidad sa ating siyudad. Year-round ang preparasyon natin dahil nais natin na aware tayo sa paligid natin,” he said.

July is declared as the National Disaster Consciousness Month by virtue of Executive Order No. 137 on August 10, 1999, to focus on raising public awareness of, and establishing safe and resilient communities against disasters.


San Fernando Honors City Government Employees [ Monday | 29th day of June, 2015 | 2 years ago ]


A re-run of Employees Day in the City Government of San Fernando, was conducted for the second batch of more than 300 of its employees at the Gigatt Resort in Candaba, Pampanga on June 27.

City Mayor Edwin D. Santiago, with Vice Mayor Jimmy T. Lazatin and City Human Resource and Development Officer Rachelle Yusi, led the opening of the event.

The participants were from the General Services Office, Traffic Management Division, City Marshalls, City Disaster Risk Reduction Office, San Fernando Rescue Unit, Building Maintenance Unit and Radio Room, who were not able to join the first batch last April 18 due to their duties and responsibilities.

According to Yusi, the annual break is aimed to provide leisure and relaxation to their employees who render year-round public service.

For his part, Mayor EdSa said the activity is a move of the city towards maintaining harmonious employee inter-relationships through team-building.

“Inihabol natin itong second batch kasi gusto natin na sila rin ay ma-experience yung naexperience ng mga nandoon sa first batch. Di sila nakasama noon kasi ayaw naman natin na makompromiso yung mga serbisyong ibinibigay nila sa mga Fernandinos,” the mayor stressed.

Mayor's Corner