City News Page


CSF Holds Free Seminar For Entrepreneurs [ Thursday | 20th day of April, 2017 | 1 month ago ]


The City Government of San Fernando, Pampanga through its City Investment and Promotions Office and the Department of Trade and Industry Region 3 conducted a free seminar to help budding entrepreneurs in starting their own business.

Dubbed as "Finding the Right Market and the Right Product", this seminar was opened to the Micro, Small, and Medium Enterprises sector of the city last April 19 at the Heroes Hall.

The topics of discussion covered the steps on how to start a business, the concept of entrepreneurship, project identification, business plan preparation and business registration.

DTI resource person and consultant Dennis Orlina pointed that "it is important for starters to properly choose the right product for the right target market."

"Our nation is being globally competitive hence an entrepreneur must think better business strategies and must be wiser in using investments" he said.

To further promote entrepreneurship, the CIPO through the Negosyo Center has also organized various related trainings as part of the center's business information and advocacy services for this year.

In an interview, Mayor Edwin D. Santiago also encouraged students to avail of the seminars of the city which will provide them information on what business they could start with other than finding a job after graduation.

Those interested to avail similar trainings on entrepreneurship may visit the Negosyo Center at the City Hall Annex (Old DFA Building) in Barangay San Juan or call (045) 961-8722.


CSF Receives New Dump Truck From Capitol [ Wednesday | 19th day of April, 2017 | 1 month ago ]


The City Government of San Fernando received a brand new dump truck from the Provincial Government of Pampanga, through its Environment and Natural Resources Office.

This was formally turned over to Mayor Edwin ‘EdSa' Santiago by Governor Lilia Pineda during Monday's flag raising ceremony at the Capitol Grounds.

PENR Officer Arthur Punsalan said they have allotted around 50 Million pesos for this project which benefits the 18 cities and municipalities of the province.

"The donation of dump trucks was funded through our quarry collection. All mayors have signed a Memorandum of Agreement that requires the full responsibility of each LGU on the use and maintenance of the truck," Punsalan added.

For his part, Mayor EdSa extended his gratitude to the provincial government for its all-out support in various waste segregation programs.

"This dump truck, which can hold about 14 tons of waste, will fasten the garbage collection in the community. Waste Management has always been challenging but rest assured that the City of San Fernando will continue to strive towards zero waste and a greener environment," Santiago said.

Meanwhile, also present during the activity were Councilor BJ Lagman, City Environment and Natural Resources Officer Engr. Anele David, City General Services Officer Engr. Michael Quizon, and Public Order and Safety Coordinating Office head Engr. Romel Salvador.


PAGCOR To Extend Assistance To CSF Barangays [ Tuesday | 11th day of April, 2017 | 1 month ago ]


Philippine Amusement and Gaming Corporation will soon extend assistance to the barangays of this city.

This was announced by PAGCOR Chief Executive Officer Andrea Domingo during an orientation program entitled "The role of PAGCOR in present day society" which was held at the Heroes Hall on April 6.

In her message, Domingo underscored that the assistance to be given to the city's 35 barangays is among PAGCOR's many commitments to the country, as more than half of the agency's revenues go to the government and other mandated contributions.

"We will provide computer set every barangay, televisions unit for integrated schools, and health kits for barangay health centers, and school buildings" Domingo said.

A former Pampanga congresswoman, Domingo also expressed her awe in the transformation of the City over the past decade.

"Hinahangaan ko po ang mga barangay officials at ang City Government kung kaya naman ay tutulungan natin sila sa pagpapabuti ng kalagayan ng Siyudad" she added.

For his part, Mayor Edwin "EdSa" Santiago expressed his gratitude to PAGCOR for its willingness to extend assistance to the Fernandino community.

He also commended Domingo for her enthusiasm in reaching out to Local Government Units.
"Ipinagmamalaki natin siya [Domingo], nanggaling siya sa atin at ang puso nya ay palaging pabor sa tao, palaging malapit sa mga tao at maka-baranggay", Mayor EdSa said.


CSF Commemorates Araw Ng Kagitingan [ Monday | 10th day of April, 2017 | 1 month ago ]


In a brief yet solemn ceremony, the city government here joined the entire nation in commemorating the 75th National Day of Valor or Araw ng Kagitingan on Monday, April 10, at the Old Train Station in Barangay Sto. Niño.

The celebration held in lieu of the April 9 actual date of observance of Araw ng Kagitingan also coincided with the commemoration of the infamous Bataan Death March's 75th Anniversary.

To honor the nobility and bravery of our heroes, City of San Fernando Mayor Edwin D. Santiago along with Vice Mayor Jimmy T. Lazatin led a wreath-laying in the Death March Marker followed by the flag raising ceremony which was attended by City Hall Employees.

Santiago reiterated in his message the importance of the gathering giving honor and pride to our fallen heroes.

"Sa araw na ito, dinadakila natin ang mga kababayan na nakipaglaban at nagbuwis ng buhay para sa bayan noong 1942. Sa pagbagsak ng Bataan, libo-libong mga Pilipino ang naging bilanggo ng digmaan, sapilitang pinaglakad mula Bataan patungo dito sa San Fernando Train Station, upang muli na namang paglakbayin hanggang Tarlac. Masasabi natin na ang ating kinatatayuan ngayon ay pangunahing saksi sa pagkasawi ng ating mga sundalo, mga kababayan, at marami pang iba.

Ang lugar na ito ay sagrado para sa ating lahat lalong-lalo na para sa mga Beterano" he said.
The mayor also added that Araw ng Kagitingan symbolizes the inspiration that should be understood by the present generation and our future generation.

He said that "heroes and martyrs should serve as an inspiration especially for the youth, for them to understand what they can contribute for the continued development of the Filipinos and our country."

WALL OF VALOR. Mayor Edwin D. Santiago, along with Vice Mayor Jimmy T. Lazatin, and Councilor BJ Lagman, unveils the Wall of Valor dedicated to the fallen heroes of Bataan Death March during the City of San Fernando's commemoration program for the 75th National Day of Valor or Araw ng Kagitingan on Monday, April 10, at the Old Train Station in Barangay Sto. Niño.


CSF Inaugurates Rehabilitated Public Market [ Thursday | 6th day of April, 2017 | 2 months ago ]


Mayor Edwin ‘EdSa' Santiago led today the blessing and inauguration of the rehabilitated wet section (Camarin C) in the City Public Market located at Brgy. Del Pilar.

In his speech, Santiago said the local government allotted 57M pesos for its improvement and rehabilitation which started sometime in July last year.

He furthered that the redeveloping and modernization of public markets, which are the heart and soul of a community, will further boost local economic growth.

"Sustainable public markets offer a wide range of benefits to the citizenry such as attaining food security and providing better marketing opportunities to our Fernandino entrepreneurs and farmers," Santiago added.

With an estimated 3,000 square-meter floor area, the newly constructed building has 98 fixed stalls and 516 tables divided into meat, fish and chicken section.

According to the City Engineer's Office, the operation of the public market shall begin next week.

Meanwhile, the naming of the formerly tagged ‘New Public Market' into ‘City Public Market' is in accordance with the city ordinance No. 2017-017 passed March 15.

Also present during the event were Vice Mayor Jimmy Lazatin, Councilor BJ Lagman, Councilor Noel Tulabut and City Hall department heads.


SPES Assists Hundreds Of Poor Students [ Monday | 3rd day of April, 2017 | 2 months ago ]


At least 505 poor but deserving Fernandino students will benefit from the City Government of San Fernando's Special Program for Employment of Student (SPES) this summer.

480 of them will be deployed in different offices and departments in the city hall and shall render service for 22 days.

While the other 25 students will be working in private companies including the City of San Fernando Water District, Laus Group of Companies, Pampanga's Best and CGS Solid Aircon & Refrigeration Inc.

PESO Manager Donny Sayre said the salary for students deployed in the local government offices has been increased this year following the amended SPES loan of Republic Act 10917.
From P349 last year, students will now earn P430 per day that is equivalent to P9, 460 total salary.

"Malaking bagay po ito dahil mas malaki ang maiipon ng mga kabataan na makakatulong sa kanilang pag-aaral," Sayre said.

Meanwhile, those employed by private companies will receive a P364 minimum wage but will work for a longer period not exceeding 52 days.

In an interview, Mayor Edwin ‘EdSa' Santiago said that the city government fully supports this program to help students pursue their education which is also his administration's top priority.
"Aside from helping the students finish their studies; this program also prepares them for the real world by engaging them with work experiences," Santiago added.


EDSA Named Most Outstanding Mayor Anew [ Monday | 3rd day of April, 2017 | 2 months ago ]


Mayor Edwin ‘EdSa' Santiago was once again recognized as one of the Most Outstanding Mayors in the Philippines by Superbrand Marketing International Incorporated.

Santiago, along with 19 local chief executives, received the award given March 30 at The City Club, Alphaland Hotel in Makati.

This is the third time that Mayor EdSa was awarded by the prestigious award-giving body for his invaluable commitment to public service and notable contributions in nation-building.
In his speech, Santiago said he is honored and grateful to be included in the list of recipients for this year. He also lauded the efforts of the people behind this success.

"I accept this recognition, with pride, in behalf of my colleagues who have been one with me in our vision and mission for our beloved city. I also thank my fellow Fernandinos for putting their trust in me and in participating towards the attainment of common good," he said.

Under his stint, the City of San Fernando received its second Hall of Fame award as Most Business Friendly City and was hailed as the second Most Competitive City in the entire country.

Some of Mayor Santiago's accomplishments include the implementation of programs on tax incentives, trade promotions, livelihood trainings, friendly-legislative policies, ISO-certified quality management systems without red tape, and, most important, transparency and good governance.

Meanwhile, other Kapampangan awardees are Mayor Emmanuel Alejandrino of the municipality of Arayat and Mayor Edgardo Pamintuan of Angeles City.

Along with them are Mayor Herbert Bautista of Quezon City; Mayor Celso Dator of Lucban, Quezon; Mayor Bernard Dy of Cauayan, Isabela; Mayor Faustino Dy III of San Manuel, Isabela; Mayor Ferdie Estrella of Baliwag, Bulacan; Mayor Chevylle Farinas of Laoag, Ilocos Norte; Mayor Richard Gomez of Ormoc, Leyte; Mayor Jessie Galano of Paoay, Ilocos Norte; Mayor Christopher Gonzales of Guian, Eastern Samar; Mayor Rolly Guiang of Santa Marcela, Apayao; Mayor Randy Macapil of Linamon, Lanao Del Norte; Mayor Emmanuel Maliksi of Imus, Cavite; Mayor Lani Mercado-Revilla of Bacoor, Cavite; Mayor Ramil Rivera of Cabiao, Nueva Ecija; Mayor Arturo Robes of San Jose Del Monte, Bulacan; Mayor Meynardo Sabili of Lipa, Batangas; and Mayor Carmelo Villacete of Piat, Cagayan.


CSF Gets Highest Jobstart Placement Rate [ Tuesday | 28th day of March, 2017 | 2 months ago ]


The City of San Fernando's Public Employment Service Office (PESO) was recognized by the Department of Labor and Employment for having the highest job placement rate for the JobStart Philippines Program.

DOLE Pampanga Labor and Employment Chief Arlene Tolentino presented the Certificate of Recognition to Mayor Edwin ‘EdSa' Santiago, Vice Mayor Jimmy Lazatin, and PESO Manager Donny Sayre during Monday's flag raising ceremony.

Tolentino said San Fernando garnered a total of 98% placement rate during the Wave 1 Rollout implementation of JobStart followed by Quezon City with 97% and Caloocan City with 90%.

In his speech, Mayor EdSa lauded the efforts of the PESO for providing full-cycle employment facilitation services that include life skills trainings, job matching to seeking employment.

"I commend you for consistently ensuring ample job opportunities for our Fernandinos. This award is a testament of your hard work," Santiago added.

In 2013, the City of San Fernando pioneered the JobStart Program, a project of DOLE in partnership with the Government of Canada funded by the Asian Development Bank that benefits at-risk youth by helping them find employment.


Barangays Compete In CSF Fire Olympics [ Friday | 17th day of March, 2017 | 2 months ago ]


Six barangays in the City of San Fernando on Friday tested their fire response skills during the 3rd Fire Olympics (Barangay Category) held at the Heroes Hall grounds.

Hosted by the Bureau of Fire Protection, the competition was participated in by Barangays Del Rosario, Maimpis, San Isidro, San Pedro, Sta. Lucia and Sto. Nino. Each barangay fire brigade team is composed of fifteen members and must be headed by a local official.

City Fire Marshal Chief Inspector Myra Feliciano said the events contested this year include Hose Laying and Replacement of Busted Hose, Bucket Relay, and Flammable Liquid Fire Extinguishment.

For his part, Mayor Edwin ‘EdSa' Santiago said the annual activity seeks to raise the level of preparedness of front liners and citizens in fire suppression and safety response.

"We want to equip them with updated knowledge on fire prevention so that they know how to properly respond in case a fire hits their area, thus reduce its impact and avoid casualties," Santiago added.

Meanwhile, Barangay Sto. Nino bagged first place while Barangays San Pedro and Sta. Lucia ranked second and third place, respectively.

Special awards like Best in Uniform, Most Disciplined Team and Best Muse were also given.


CSF Encourages Women Entrepreneurship [ Thursday | 16th day of March, 2017 | 2 months ago ]


The City Government of San Fernando started today a two-day seminar on doing and growing business which was participated in by different groups of women from all 35 barangays and entrepreneurs from private sectors.

Initiated by the City Investment and Promotions Office, in partnership with the Department of Trade and Industry and the Philippine Institute of Certified Public Accountants, the seminar is focused on the discussion of steps in starting a small business, business taxation and business trends.

The participants were also referred to rural banks that offer financial assistance to micro, small and medium enterprises.

"As we celebrate women's month, we want to encourage Fernandinas to engage in entrepreneurial activities so they can maximize their potentials and make money on their own," Mayor Edwin Santiago said in an interview.

He added that various programs are provided by the city's Negosyo Center to aid new and even existing entrepreneurs.

"We have our labeling and packaging facility and our very own Pasalubong Center where they can produce their local products." Santiago said.

Also present during the seminar were Vice-Mayor Jimmy Lazatin, DTI Pampanga Provincial Director Elenita Ordonio and CIPO Project Development Officer Jeffrey Yutuc.


CSF Holds Women's March And Pampering Day [ Thursday | 9th day of March, 2017 | 2 months ago ]


In line with the celebration of Women's Month, hundreds of Fernandinas hit the streets Wednesday to promote awareness and the health of women in this capital city.

Around 400 participants gathered in three different starting points—Pampanga High School, Barangay San Jose, and Tagulud, Sta. Lucia—before proceeding to the Heroes Hal for the program.

The event is part of the City's month-long series activities where health and wellness program are included.

This was followed by Pampering Day in which women from the City Hall were treated to free services such as foot spa, manicure and pedicure, massage, haircut and hot oil.

"Our theme for this year's celebration is: We Make Change Work for Women and we aim to give due recognition to the contributions of Fernandina in our society" said Mayor Edwin D. Santiago.


Women's Month Calendar Of Activities Slated [ Tuesday | 7th day of March, 2017 | 3 months ago ]


The City Government of San Fernando, headed by Mayor Edwin D. Santiago, has slated this year's activities for the celebration of Women's Month.

Themed "We Make Change Work for Women", this year's celebration aims to give due recognition to the contributions of Filipino women in our society.

The month-long celebration will kick off during the International Women's March that will be followed by Pampering Day Program set on March 8.

The Department of Trade and Industry in partnership with the City Investment and Promotion Office shall conduct a Roving Academy and Go Nego Kabuhayan Product Showcase on March 15 to 16 at the Heroes Hall.

Fernandina Entrepreneurs will also have an opportunity to sell their product during the Women's Trade Fair from March 17 to 18 at the City Hall.

Male employees of the City Government will compete in a Quiz Bee on Magna Carta of Women on March 20.

Students of City College, Pampanga High School, and Sindalan High School shall undergo a Forum for the Youth and Students on March 21 and 22.

The City Government will also sponsor a seminar on couples rights on March 23 and 24 at the Heroes Hall.

The 4th All Women Health and Wellness Program shall be held on March 24.

Members of the Fernandina Women's Federation are invited to attend their General Assembly on March 25 at the Heroes Hall.

A Bloodletting Activity shall be held on March 30 at the City Hall.

Pregnant Fernandinas and their partners are also invited to attend a Buntis Summit for Couples on March 31 at Robinson's Event Center.

Mayor's Corner